Should You Buy The Sandbox in 2025?

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At HelloSafe, our expert has been closely monitoring the evolution of The Sandbox cryptocurrency for over three years. Each month, tens of thousands of users across New Zealand trust us to analyse market trends and identify the best investment opportunities. Our reports are provided for informational purposes only and do not constitute investment advice. In line with our ethical guidelines, HelloSafe has never purchased The Sandbox nor received compensation from any entities connected to its ecosystem.

The Sandbox in brief

How much does 1 The Sandbox cost?

The price of The Sandbox is up this week. As of now, SAND is trading at approximately NZ$0.46, marking a 4.25% increase over the past 24 hours and a 3.4% rise since last week. The current market capitalisation stands at around NZ$1.17 billion, with an average daily trading volume of NZ$82 million over the last three months. SAND is ranked 90th by market cap globally, with 2.54 billion tokens in circulation and a market dominance of about 0.07%. Like most digital assets, The Sandbox remains subject to significant price movements, which can offer both risks and opportunities for New Zealand investors.

Our full opinion on the cryptocurrency The Sandbox

After a thorough review of The Sandbox’s latest market dynamics and its evolution over the past three years, we have applied our proprietary algorithms to a rich set of analytic sources—ranging from on-chain metrics and robust technical signals to deep market data and nuanced competitive trends. This holistic assessment reveals critical insights into both indicators of resilience and latent growth levers for this leading metaverse token. So, why might 2025 position The Sandbox once again as a strategic entry point into the fast-evolving blockchain gaming and digital asset ownership ecosystem?

Recent Performance and Market Context

Price Evolution & Recent Events

The Sandbox (SAND) has demonstrated remarkable resilience throughout 2024 and into 2025, with a current market price at $0.2774 USD as of June 2025. Following a period marked by strong volatility—oscillating between $0.2092 and $1.0610 over the past six months—the asset nonetheless recorded a healthy +41.2% annual performance. Recent price action remains positive, with a +4.25% daily gain and a +3.4% seven-day momentum, signaling an active recovery phase.

Key events underpinning this revival include the May 2025 announcement of Voya Games’ $5M funding round (supported by The Sandbox’s COO), and 2024's major $20M fundraising at a $1B valuation cap aimed at creator economy expansion. In parallel, ongoing improvements to the platform’s creator tools and 3D asset creation capabilities have been well received, reinforcing The Sandbox’s competitive edge within the web3 and NFT gaming vertical.

Favourable Macroeconomic and Sectoral Backdrop

Metaverse and blockchain gaming sectors are gaining unprecedented traction as institutional and retail demand for digital worlds and asset ownership accelerates. Renewed optimism surrounds NFT and gaming interoperability, with over 400 high-profile brand partnerships securing The Sandbox's status as a ‘blue chip’ in the digital creator and metaverse universe. The robust 24h trading volume of $49.3M confirms strong market liquidity and ongoing investor confidence—attributes highly sought after in rapidly shifting crypto cycles.

Technical Analysis

Core Crypto Indicators

A granular assessment of The Sandbox’s main technical vectors provides a nuanced outlook:

• Relative Strength Index (RSI 14d): Standing at 44.34, SAND’s RSI positions the asset in neutral territory—neither overbought nor oversold—offering flexibility for fresh upward momentum to develop.
• Stochastic %K: At 24.53, it similarly points to a market in balance, neither excessively bullish nor vulnerable to a sharp correction.
• MACD: The current negative reading (-0.0107) implies transient bearishness, which can often precede a strong reversal when fundamental trends align.

Moving Averages, Structural Support & Reversal Signals

From the moving averages perspective, the token sits below its 20, 50, 100, and 200-day SMAs, reinforcing the extent of its 2024 retracement. However, it is noteworthy that the major support zone at $0.2568–$0.2655 has held firm amidst volatility, forming a pronounced base for market accumulation. The next significant resistance barriers are identified between $0.2875 and $0.3084. If breached on decisive volume, historical patterns suggest SAND could accelerate into a new bullish cycle, especially as investor sentiment improves and sector tailwinds intensify.

Short- to mid-term, this consolidation structure looks increasingly favourable for disciplined accumulation, as technical exhaustion from past sell-offs paves the way for upside volatility.

Fundamental Analysis

Growth, Valuation & Ecosystem Drivers

• Adoption & Ecosystem Expansion: Over 400 diverse brand alliances and rapid scaling of creator onboarding initiatives highlight The Sandbox’s unique position within web3 media. Continued upgrades to creator tooling and asset NFT-ization further broaden network effects.
• Attractive Valuation: With a market cap of $704.19M and a fully diluted valuation of $831.49M, The Sandbox offers a compelling entry, notably discounted relative to late 2021 peaks but with stronger fundamentals and greater creator monetization pathways.
• Revenue Streams: LAND sales volumes (~$2.43M in Q4 2024) and platform revenues (~$902K in the same quarter) remain robust, evidencing sticky user engagement and consistent real-economy activity on the platform.
• Technical Infrastructure: Ethereum-based underpinnings provide resilience and liquidity, while the ERC-20 standard ensures broad exchange compatibility.

Volume, Liquidity & Market Positioning

The consistently high daily trading volume ($49.3M) underscores SAND’s appeal to active traders and institutional desks alike, facilitating efficient position management and tactical entries. Its top-tier position in the metaverse and gaming token rankings reinforces market legitimacy and brand strength, diminishing execution risk for larger participants.

Strategic Catalysts & Upside Scenarios

• Protocol Upgrades: Updates to creation tools and interoperability with leading gaming ecosystems are planned to roll out through late 2025, expected to further automate and scale creator onboarding and revenue flows.
• Regulatory Clarity: While broad crypto remains sensitive to regulations, the clear utility and network function of SAND as a platform token appears increasingly understood—particularly in progressive APAC, European, and ANZ markets.
• Institutional and Brand Buy-In: High-profile partnerships with global brands and game studios have established The Sandbox as an innovation leader in blockchain entertainment—a crucial advantage as mainstream adoption curves steepen.

Investment Strategies

Short-Term (Speculative Accumulation)

Active traders may see opportunity in positioning off the $0.2655–$0.2568 support range, seeking upside towards resistance at $0.2875–$0.3084. Given recent momentum, tactical entries timed near these technical floors can benefit from snapback rallies linked to positive development news or sector rotation.

Medium-Term (Catalyst-Anticipation)

With several protocol enhancements scheduled through 2025—including expanded creator monetization and improved 3D asset capabilities—investors positioning ahead of these releases may capture outsized returns as fundamentals and sentiment reconnect. This “buy-the-upgrade” logic is supported by past surges tied to similar roadmap milestones.

Long-Term (Thematic Growth)

Those with a longer investment horizon are well-placed to benefit from the intensifying mega-trends underpinning The Sandbox: the expansion of the digital creator economy, increasing corporate metaverse participation, and the solidification of blockchain gaming as a mainstream entertainment format. These secular growth drivers suggest significant room for sustained price appreciation as The Sandbox matures into a cornerstone network in the web3 stack.

5-Year Price Projections for The Sandbox

Is Now the Right Time to Consider The Sandbox?

In summary, The Sandbox demonstrates a rare convergence of key strengths:

• Attractive entry valuation post-correction with fundamentals materially stronger than during previous bull markets
• Robust daily trading volumes ensuring liquidity and efficient execution on both major and regional exchanges
• Strong growth catalysts ahead: strategic integrations, protocol upgrades, and expansion into new verticals of the creator economy
• Authentic first-mover advantage in the metaverse and NFT gaming sector, amplified by an unmatched network of partnerships and a highly engaged global user base
• Technical support zone affirming accumulation and historically consistent with trend reversal phases

The medium-term outlook remains especially optimistic as protocol innovation, ecosystem growth, and the broader blockchain gaming adoption curve continue to accelerate. For investors seeking entry to the next wave of metaverse and blockchain entertainment, The Sandbox appears to represent an excellent opportunity. The evolving backdrop, combined with rising platform traction and forthcoming integration events, justifies renewed attention from both strategic and tactical perspectives.

The Sandbox remains a high-volatility asset with exceptional potential for dynamic investor returns—contingent on rigorous risk management. The ongoing price recovery, reinforced by strong network fundamentals, underscores The Sandbox’s potential to ignite a powerful new upward phase as the metaverse sector regains momentum into 2025 and beyond.

How to buy The Sandbox?

It’s easy and secure to buy The Sandbox (SAND) online through a regulated platform in New Zealand. Investors can choose between two main methods: buying SAND at spot (owning the real coins in a wallet) or trading on SAND’s price movements using crypto CFDs (Contract for Difference), which don’t require you to hold the actual asset. Both options are accessible and cater to different investor profiles. To help you make the best decision, you’ll find a detailed comparison of major platforms and their conditions further down the page.

Spot Purchase

Spot buying means you directly purchase The Sandbox tokens and own them in your crypto wallet. This method allows you to become the actual holder of SAND, making you eligible for potential long-term gains if the price rises. Typically, exchanges charge a fixed commission per transaction—usually around NZ$5 to NZ$10 per trade.

Example

Suppose the current SAND price is NZ$0.45 (converted from USD), and you invest NZ$1,000. After an estimated NZ$7 fee, you can buy around 2,204 SAND coins.
✔️ If SAND’s price rises by 10%, your portfolio is now worth NZ$1,100.
Result: That’s a gross gain of NZ$100, or +10% on your investment.

Trading via CFD

Buying The Sandbox through a crypto CFD means you speculate on SAND’s price movements without actually owning the coins. You open a position with the broker, who generally charges a spread (the difference between buy and sell price), and—if you hold your position overnight—additional financing fees.

Example

You deposit NZ$1,000 and use a leverage of 5x. This gives you a market exposure of NZ$5,000 on SAND.
✔️ If the price of SAND increases by 8%, your position gains 8% x 5 = 40%.
Result: That’s a profit of NZ$400 on your initial NZ$1,000 (excluding fees and spreads).

Final Advice

Before you purchase SAND, always compare fees, conditions, and levels of regulation across platforms. Each method—spot or CFD—has advantages, so your choice should fit your investment goals and experience level. Find our independent comparison of the leading providers further down the page to make an informed, confident investment decision.

Our 7 tips for buying The Sandbox

The latest news from The Sandbox

The Sandbox achieved a 4.25% daily price increase, with SAND posting a 3.4% gain over the week. This positive trend aligns with general renewed optimism in the metaverse token sector, as digital assets related to gaming saw increased volumes and improved sentiment over the past week. Particularly relevant for New Zealand investors is SAND’s accessibility through major exchanges like Binance and Coinbase, both of which cater to NZ residents through compliant, regulated services. SAND’s annual performance remains robust, registering a 41.2% gain year-on-year, outperforming many competitors in the blockchain gaming niche, and its trading activity remains high, with a daily average exceeding $49 million USD—indicative of significant liquidity and investor interest.

Significant strategic investment saw The Sandbox’s COO participate in Voya Games’ $5M funding round this week. Sebastien Borget’s involvement signals continued leadership commitment to the metaverse gaming ecosystem, with positive spillover effects anticipated for The Sandbox platform through enhanced exposure and potential co-development opportunities. Such activity underpins confidence among industry stakeholders and may encourage New Zealand-based developers and content creators—an area of growing interest in the local tech and blockchain community, which has previously formed partnerships with leading global metaverse projects.

The Sandbox advanced its creator ecosystem by deploying major upgrades to its 3D asset creation and creator tools. These enhancements are expected to stimulate new user onboarding and content production, thus supporting ongoing growth in the virtual LAND economy—a model that has previously attracted NZ-based creators and brands seeking international digital experiences. The improved creator suite bolsters Sandbox’s status as a technical leader and is well-aligned with the increasing appetite from local game studios and content agencies for interoperable, blockchain-backed metaverse solutions.

Sustained demand for metaverse real estate is reflected in $2.43M in LAND sales volume in Q4 2024. Platform revenue, at $902,000 for the same period, matches sector expectations and confirms the resilience of Sandbox’s business model, especially amid fluctuating crypto markets. In New Zealand, where digital property and asset management legislation is under active review, these solid fundamentals may influence both institutional sentiment and broader adoption among crypto-forward retail investors.

The New Zealand regulatory environment remains generally supportive, with SAND accessible through exchanges compliant with local AML/CFT requirements. Cryptocurrency services including SAND trading are permitted under New Zealand law, subject to the Financial Markets Authority’s guidelines and standard tax obligations on capital gains. This clear regulatory standing, in contrast to uncertainty in other Asia-Pacific markets, provides reassurance to NZ-based institutional and retail investors that engagement with The Sandbox aligns with current legal norms and best practices.

FAQ

P. Laurore

Finance expert

Co-founder of HelloSafe and holder of a Master's degree in finance, Pauline has recognised expertise in personal finance, which she uses to help users better understand and optimise their financial choices. At HelloSafe, Pauline plays a key role in designing clear, educational content on savings, investments and personal finance. Passionate about financial education, Pauline strives, with every piece of content she oversees, to provide reliable, transparent and unbiased information for independent and informed financial management. To this end, she has tested over 100 trading platforms to help internet users make the right choices.